The Problem

The Consulting Industry Has a Staffing Problem

Here's how most CRM consulting engagements work:

A senior partner sells you the project. They're sharp, experienced, and understand your business. You sign the contract.

Then the senior disappears. Your project gets handed off to a team of junior consultants — often offshore — who are learning on your dime. Requirements get lost in translation. Timelines slip. You're paying premium rates for entry-level execution.

That's the traditional consulting staffing model. It's not a bug — it's the model itself. Firms hire senior people to sell and junior people to deliver because that's how the economics work. Senior consultants are expensive. Offshore juniors are cheap. The margin lives in the gap.

We looked at that model and decided to build something fundamentally different.