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Migration guide · Wealth & Advisor CRM

Practifi to Salesforce Financial Services Cloud migration

PractifiSalesforce Financial Services Cloud

Short answer

Moving from Practifi to native Salesforce Financial Services Cloud replaces a managed-package wealth CRM with Salesforce's own FSC data model. Because both run on Salesforce, the move is mostly a data model and configuration migration: Practifi objects and automation are mapped to FSC households, financial accounts, action plans and flows.

Why firms make this move

Practifi gives wealth firms a packaged CRM on top of Salesforce. Some firms outgrow the package or want to use Salesforce's newest FSC and Agentforce capabilities directly, without an extra licence layer. Others decide to stay. The right answer depends on how much of Practifi's functionality the firm actually uses and what it would cost to rebuild.

We start with a comparison of staying versus moving, then plan the migration in the same org or into a new org.

What moves

  • Households, clients and relationships
  • Financial accounts and holdings
  • Activities, notes and service requests
  • Practifi processes rebuilt as action plans and flows
  • Reports, dashboards and integrations

How the data maps

FromTo
Practifi entity / householdFSC household (account) and members
Practifi financial accountFSC financial account
Practifi processAction plan or flow
Practifi service requestCase
Custom Practifi fieldsFSC standard or custom fields

See the field-by-field map ↓

What to watch out for

  • Practifi package objects and automation that reports depend on
  • Integrations pointed at Practifi objects
  • Licence timing for the package
  • User retraining on the FSC interface

How Vantage Point runs the migration

  1. Discovery and data inventory: what exists, what is clean, what is worth moving
  2. Target design: objects, record types, households or companies, ownership and security
  3. Field-by-field data mapping document, signed off by business owners
  4. Cleanup and deduplication before the move, not after
  5. Test loads into a sandbox with reconciliation reports
  6. User acceptance testing with real scenarios
  7. Cutover: final delta load, integrations switched, old system set to read-only
  8. Hypercare and adoption support

Typical timeline

Typically 8 to 14 weeks, depending on how much of Practifi is in use and whether the move is in place or to a new org.

Frequently asked questions

Do we have to leave our Salesforce org?

Not necessarily. Many Practifi to FSC moves happen in the same org, with both data models side by side during the transition.

Is it cheaper to stay on Practifi?

Sometimes. We compare the cost of the package against the cost of rebuilding the functionality you use before recommending a move.

Last reviewed October 2, 2026 by the Vantage Point team. Browse all migration paths →

Field-level map

Practifi to Salesforce Financial Services Cloud: field by field

6 mappings we start from on this migration, 4 of which need a transform, a lookup or a decision. Every project gets its own signed-off version; this is the baseline.

FromToHowNotes
Practifi entityClient / household entities Account (Household or Business record type)Name req derive Both run on Salesforce, so this is a re-model inside one platform or a move between orgs.
Practifi personPerson records Person Account or ContactName and contact fields req direct
Practifi relationshipRelationships Account Contact RelationshipRoles req association
Practifi practifi__ fieldsNamespaced fields Standard FSC or custom fields— req manual review Code, flows and reports that reference the Practifi namespace must be updated.
Practifi processProcesses / tasks Action Plans / Flow— rebuild
Practifi recordRecord Id AnyLegacy_Practifi_Id__c (external ID) req direct

Field names are the platforms' standard API names; your org's custom fields are mapped during discovery. What the "How" labels mean

How labels
direct
Value copies across unchanged.
picklist map
Each source value is mapped to a target value.
lookup
Matched to an existing record, such as a user by email.
association
Becomes a relationship between records, loaded in a later pass.
derive
Calculated or cleaned during the load.
split / concat
One field becomes several, or several become one.
rebuild
Configuration or automation that is rebuilt rather than moved.
drop
Not migrated, deliberately.
manual review
Needs a decision with your team before the load.