Key Takeaways (TL;DR)
| What is it? | Salesforce's premier one-day event in Washington, D.C., showcasing Agentforce 360, Data 360, and AI agents for enterprise and public sector organizations |
|---|---|
| When & Where | Thursday, March 26, 2026 · 9:00 AM–5:00 PM ET · Walter E. Washington Convention Center |
| Cost | Free (registration required) |
| Best For | Salesforce administrators, IT leaders, CRM strategists, financial services executives, and public sector innovators exploring AI-powered automation |
| Bottom Line | The D.C. World Tour is uniquely positioned at the intersection of enterprise AI and regulated industry compliance—making it the must-attend event for firms in financial services, healthcare, and government |
What Is the Agentforce World Tour DC?
The Agentforce World Tour Washington D.C. is Salesforce's flagship one-day event bringing together thousands of Salesforce professionals, partners, IT leaders, and industry innovators to explore the future of AI-powered business. Scheduled for Thursday, March 26, 2026, at the Walter E. Washington Convention Center, the event is part of Salesforce's global Agentforce World Tour series.
Previously known simply as the "Salesforce DC World Tour," the renamed event puts Salesforce's autonomous AI agent platform—Agentforce—front and center. The theme? "Agentic isn't the next technology, it's the next revolution."
What makes the D.C. event unique is its strong focus on trust, compliance, and regulated industries. Given Washington's concentration of government agencies, financial regulators, healthcare organizations, and enterprise firms operating in highly regulated environments, this World Tour edition consistently delivers sessions and demos tailored to organizations where security, data privacy, and compliance aren't optional—they're foundational.
Event Schedule at a Glance
| Time (ET) | Activity |
|---|---|
| 7:30 AM | Registration opens — grab your badge and connect over coffee |
| 8:30–10:00 AM | Early sessions, product demos, and hands-on training |
| 10:00–11:00 AM | Main Keynote — Discover the latest news from Salesforce |
| 11:00–12:30 PM | Lunch and networking in the Campground |
| 11:30 AM–5:00 PM | Expert-led sessions, demos, workshops, and networking |
| 4:00–5:00 PM | Networking reception — free food and drinks in the Campground |
What Is Agentforce 360? The Technology Behind the Tour
At the heart of this year's World Tour is Agentforce 360—Salesforce's unified AI agent platform that brings together three integrated layers:
The Three Pillars of Agentforce 360
| Component | What It Does |
|---|---|
| Agentforce 360 Platform | The foundation for creating and managing AI agents that handle tasks, make decisions, and interact with users through voice or chat—no coding required |
| Data 360 | Unifies structured CRM data (records, fields, reports) with unstructured content (PDFs, emails, notes, documents) to give agents complete business context |
| Customer 360 | Salesforce applications with embedded agents that assist across sales, service, marketing, and operations |
Why this matters: Traditional automation follows fixed rules. Agentforce 360 creates autonomous AI agents that evaluate context, interpret data, and decide appropriate actions within defined guardrails. Think of it as the difference between a thermostat (rules-based) and a climate system that anticipates your needs (context-aware AI).
Key Capabilities to Watch For
- Atlas Reasoning Engine: The "brain" behind Agentforce, using advanced ensemble retrieval augmented generation (RAG) to process complex data from multiple sources for informed decisions
- Natural Language Flow Builder: In Spring '26, users can "talk" to existing flows—open the Agentforce panel inside Flow Builder and describe changes in plain English
- Slack as the Agentic OS: Agents operate inside Slack conversations, enabling teams to interact with AI, request insights, and trigger Salesforce actions without switching tools
- Four-Nines Availability: 99.99% uptime across apps, messaging, data activation, and agent execution for enterprise-grade reliability
- FedRAMP High Certification: Critical for government and regulated industry deployment
Why the D.C. World Tour Matters for Financial Services
While many World Tour stops focus broadly on enterprise technology, the D.C. edition has always attracted a significant concentration of attendees from regulated industries—and for good reason.
Financial Services Sessions to Watch For
Based on previous D.C. World Tour programming and the current Agentforce roadmap, expect sessions covering:
1. Agentforce for Wealth Management - How autonomous AI agents reduce the 60-70% of advisor time spent on administrative tasks - Automated meeting preparation, client documentation, and compliance workflows - Digital labor that scales advisory capacity without proportional headcount growth
2. Data Cloud for Financial Services - Unifying client data across custodians, portfolio management systems, and CRM - Real-time client insights for personalized financial planning - Data governance and lineage tracking for regulatory compliance
3. Compliance and Trust Architecture - Salesforce's Trust Layer with zero data retention, dynamic grounding, and toxicity detection - How Agentforce maintains compliance guardrails autonomously - Audit trail capabilities for SEC, FINRA, and SOC 2 requirements
4. Financial Services Cloud + Agentforce Integration - Embedding AI agents directly into FSC workflows - Automated KYC/AML screening and suspicious activity reporting - Client lifecycle management with intelligent next-best-action recommendations
What Financial Services Attendees Should Prioritize
| Session Type | Why It Matters |
|---|---|
| Main Keynote | Get the strategic roadmap for Agentforce 360—understand where Salesforce is heading |
| Data Cloud Deep Dives | Learn how Data 360 unifies financial data for agent-powered insights |
| Hands-on Agent Building | Build your first autonomous AI agent in under 30 minutes |
| Trust & Compliance Sessions | Understand FedRAMP, Trust Layer, and regulated industry guardrails |
| Partner Ecosystem | Connect with implementation partners who specialize in financial services |
Agentforce for Public Sector: A Major Focus Area
Given Washington's role as the epicenter of government technology, the D.C. World Tour features significant public sector content. Salesforce's recently launched Agentforce for Public Sector platform will be prominently featured.
What Agentforce for Public Sector Delivers
Agentforce for Public Sector enables government agencies to build, tailor, and deploy custom and out-of-the-box AI agents that autonomously handle complex tasks:
- Compliance Management: AI agents recommend specific code violations, assist with regulatory fee calculations, and create documentation
- Complaint Management: Agents summarize and analyze constituent complaints, identify related past issues, and recommend next steps
- Recruitment Management: AI-powered resume matching and candidate engagement that speeds up government hiring
- Benefits Application Processing: Natural language conversations help constituents apply for benefits in any supported language
- Licensing and Permitting: Streamlined inspection and permitting workflows
Real-World Government Impact
The City of Kyle, Texas—one of the fastest-growing cities in the nation—is already using Agentforce to transform community engagement:
"Agentforce has greatly enhanced our ability to deliver an exceptional customer experience, work more efficiently, and drive cost containment. It's like having every aspect of town hall instantly accessible 24/7." — Jesse Elizondo, Assistant City Manager, City of Kyle
What to Expect: Sessions, Demos, and Hands-On Training
Session Categories
Based on the 2026 event structure and past D.C. World Tour programming:
🎤 Keynotes & Vision - Main stage keynote with Salesforce leadership - Product roadmap presentations for Agentforce 360 - Customer success stories from government and enterprise
🔧 Hands-On Training - Build your first Agentforce agent (no coding required) - Data Cloud implementation workshops - MuleSoft integration labs - Slack agentic workflow configuration
📊 Deep-Dive Sessions - Agentforce 360 architecture and best practices - Data 360: Unifying structured and unstructured data - Center of Excellence: How to establish your Agentforce COE - Industry-specific tracks (public sector, financial services, healthcare)
🤝 Networking & Expo - Campground expo with partner demonstrations - Networking reception with complimentary refreshments (4:00–5:00 PM) - One-on-one consultations with Salesforce experts
Event Sponsors
The D.C. World Tour attracts top-tier technology and consulting sponsors:
- Accenture — Global systems integrator with deep Salesforce practice
- Capgemini Government Solutions — Public sector digital transformation
- Carahsoft — The trusted government IT solutions provider
- Deloitte Digital — Enterprise consulting and implementation
- IBM — Agentforce and watsonx agentic AI integration
- Maximus — Federal government technology solutions
How to Prepare: Maximize Your World Tour Experience
Before the Event
- Register early at salesforce.com/events/world-tour/dc — it's free but space fills up
- Review the session catalog when published and build your personalized agenda
- Identify 3-5 key questions your organization needs answered about AI adoption
- Connect with your Salesforce account team to arrange partner meetings
- Download the Salesforce Events app for real-time schedule updates
During the Event
- Arrive by 7:30 AM to register and network over coffee before sessions begin
- Attend the main keynote (10:00 AM) — this sets the tone for every announcement
- Prioritize hands-on training — building an agent yourself is worth 10 demo sessions
- Visit the Campground — partner demos often reveal solutions you didn't know existed
- Stay for the networking reception (4:00 PM) — the best conversations happen over free drinks
After the Event
- Share key takeaways with your team within 48 hours while insights are fresh
- Request session recordings from the Salesforce Events portal
- Schedule follow-up meetings with partners and Salesforce contacts you met
- Create a 90-day action plan for implementing what you learned
Who Should Attend?
The Agentforce World Tour DC is ideal for:
| Role | What You'll Get |
|---|---|
| Salesforce Administrators | Hands-on training with Agentforce 360, Flow Builder AI, and new admin tools |
| IT Leaders & CIOs | Strategic roadmap for AI adoption, security architecture, and compliance |
| Financial Services Executives | Industry-specific AI use cases for wealth management, banking, and insurance |
| Public Sector Leaders | Government-focused sessions on Agentforce for Public Sector, FedRAMP compliance |
| Sales & Marketing Leaders | AI-powered pipeline management, lead scoring, and customer engagement |
| Developers & Architects | Technical deep dives on Agent Builder, MuleSoft APIs, and Data Cloud |
| Compliance Officers | Trust Layer architecture, audit capabilities, and regulatory guardrails |
Past World Tour Statistics That Prove the Value
Salesforce's own data from previous World Tour events speaks volumes:
- 95% of attendees discovered solutions that helped them drive customer growth
- 94% found strategies that made their work faster and more efficient
- 90% learned something new that helped tackle real business challenges
- 91% uncovered solutions that helped them or their business
Frequently Asked Questions
How much does the Agentforce World Tour DC cost?
The event is completely free to attend. Registration is required and can be completed at salesforce.com/events/world-tour/dc.
Where is the event located?
Walter E. Washington Convention Center, 801 Allen Y. Lew Place NW, Washington, DC 20001. The venue is accessible via the Mt Vernon Sq/7th St–Convention Center Metro station (Green/Yellow lines).
Is this event relevant for financial services professionals?
Absolutely. While the D.C. World Tour has a strong public sector component, it consistently features sessions on regulated industry compliance, data security, and financial services-specific use cases. The Agentforce 360 and Data Cloud capabilities are directly applicable to wealth management, banking, insurance, and fintech organizations.
What is Agentforce 360?
Agentforce 360 is Salesforce's unified AI platform that combines three layers: the Agentforce 360 Platform (for building and managing AI agents), Data 360 (unified data layer), and Customer 360 (business applications with embedded agents). Together, they create an "agentic enterprise" where AI agents work autonomously alongside human employees.
Will there be hands-on training opportunities?
Yes. The event features multiple hands-on training sessions where attendees can build, customize, and deploy AI agents using Salesforce's Agent Builder—many sessions require no coding experience.
How is this different from Dreamforce?
While Dreamforce (September, San Francisco) is Salesforce's mega-conference with 40,000+ attendees, the D.C. World Tour is a focused, single-day event with deeper emphasis on government, compliance, and regulated industries. It's more intimate, more practical, and specifically relevant for organizations operating under regulatory requirements.
Can I connect with Salesforce implementation partners at the event?
Yes. The Campground expo area features numerous Salesforce partners, from global systems integrators like Accenture and Deloitte to boutique specialists focused on specific industries. This is an excellent opportunity to evaluate potential implementation partners.
The Bottom Line: Why You Should Attend
The Agentforce World Tour DC 2026 isn't just another tech conference—it's a window into how autonomous AI agents are transforming regulated industries. For organizations in financial services, healthcare, government, and other compliance-heavy sectors, understanding Agentforce 360 isn't optional. It's becoming a competitive necessity.
With free admission, world-class content, and Washington's unique concentration of regulated industry professionals, there's simply no better return on a single day of your time.
Register for free → salesforce.com/events/world-tour/dc
How Vantage Point Can Help You Prepare
Whether you're attending the Agentforce World Tour DC or exploring Agentforce for your organization, Vantage Point helps regulated industry firms implement Salesforce with compliance-first expertise.
Our Agentforce services include: - Readiness Assessments: Evaluate your Salesforce environment's preparedness for Agentforce deployment - Agent Design & Implementation: Build custom AI agents tailored to your financial services, healthcare, or enterprise workflows - Data 360 Strategy: Unify your data foundation so agents have the context they need to act accurately - Compliance Configuration: Configure Trust Layer guardrails, audit trails, and regulatory controls - MuleSoft Integration: Connect Agentforce to your existing systems—custodians, portfolio platforms, EHRs, and more
With 150+ clients, 400+ engagements, and a 4.71/5.0 satisfaction rating, Vantage Point delivers senior-only consulting teams that understand both the technology and the regulatory landscape.
Schedule a pre-event consultation →
About Vantage Point: Vantage Point is a US-based Salesforce and HubSpot consultancy specializing in regulated industries including financial services, healthcare, insurance, and banking. Our senior-level team brings deep expertise in Salesforce Financial Services Cloud, Health Cloud, Agentforce, MuleSoft, and Data Cloud. Learn more at vantagepoint.io.
